Buy Paryatan Vipnan Tourism Marketing A Textbook According to National Education Policy (NEP)-2020 Based on Choice Based Credit System (CBCS) for Semesterwise Four Year Undergraduate Programme (FYUGP) for various Universities of Bihar State.
Login My Library
  • 0 item(s)

पर्यटन विपणन Tourism Marketing B. Com. 5th Sem (MIC-6) Syllabus According to NEP

Write a review 8 Views
A Textbook According to National Education Policy (NEP)-2020 Based on Choice Based Credit System (CBCS) for Semesterwise Four Year Undergraduate Programme (FYUGP) for various Universities of Bihar State.

Book Code : 0576

ISBN : 978-93-6207-767-7

Language : Hindi

Edition : Latest

Availability : In Stock

Authors : R. C. Agrawal & Dr. N. S. Kothari

120.00 150.00 20% Off ( Coupon code applied successfully )
You will save : XXX after ** % Discount

Add to Wish List Share
Book Content

1. Marketing : Meaning, Characteristics and Nature 2. The Concept of Marketing-Mix 3. Marketing Environment 4. Service Marketing : Meaning, Nture and Importance 5. Consumer Behaviour or Buyer Behaviour 6. Market Segmentation and Positioning 7. Product 8. Product Decision/Planning 9. Product Life-Cycle 10. New Product Development 11. Branding and Packeging Decisions 12. Pricing Decisions.

Book Details
  • Author/Authors : R. C. Agrawal & Dr. N. S. Kothari
  • Class : B. Com. Vth Semester (MIC-6) All Bihar Universities
  • Page No. : 152
  • Year : 2025
Write a review

Write a review

Review must be between max 1000 characters!

Rating

Customer Reviews

XYZ

Excellent as described in the picture. Outstanding quality.

Easy Access