Buy Rural Markting of Bihar Universities for B. Com and M. Com Classes and also very helpful for the students preparing for various competitive and professional examinations.

ग्रामीण विपणन Rural Marketing

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According to New Syllabus of Jharkhand and Bihar Universities for B. Com and M. Com Classes and also very helpful for the students preparing for various competitive and professional examinations.

Book Code : 8440

ISBN : 978-93-5167-310-1

Language : Hindi

Edition : Latest

Availability : In Stock

Authors : Dr. F. C. Sharma

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Book Content

1. Rural Marketing : Concept and Nature 2. Rural Marketing Environment 3. Globalisation and Rural Marketing 4. Rural Consumer 5. Segmentation of Rural Market 6. Product Planning for Rural Marketing 7. Pricing Decisions 8. Branding and Packaging Decisions 9. Promotion in Rural Marketing 10. Distribution Channels in Rural Market 11. Physical Distribution of Goods in Rural Market : Logistics 12. Marketing of Agricultural Product 13. Co-operative Marketing in India 14. Marketing of Agricultural Inputs.

Book Details
  • Author/Authors : Dr. F. C. Sharma
  • Class : General
  • Page No. : 160
  • Year : 2024
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