Buy Business Communication of Bihar Universities for B.B.A. and B.Com. Classes and also very helpful for the students preparing for various competitive and professional examinations.

Business Communication B.B.A. 1st Year

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It is a great pleasure in presenting Business Communication as a Text Book for B. Com. classes. The Book has been written strictly in accourdance with the latest syllabus of different universities.

Book Code : 8485

ISBN : 978-93-83697-017-9

Language : English

Edition : Latest

Availability : In Stock

Authors : Sanjay Gupta

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Book Content

1. Basic Forms of Business Communication 2. Different Models and Processes of Communication 3. Effective Communication 4. Theories of Communication and Audience Analysis 5. Self-Development and Communication 6 . Corporate Communication 7. Barriers and Breakdowns in Communication 8. Practices in Business Communication 9. Principles of Effective Communication 10. Writing Skills 11. Written Business Communication 12. Written Business Communication-Medium : Letters 13. Kinds of Business Letters : Request Letters 14. Good and Bad New Letters 15. Persuasive Letters : Sales Letters and Collection Letters 16. Office Memorandum and Circular 17. Proposal and Report Writing 18. Oral Presentation 19. Non-Verbal Aspects of Communication 20. Effective Listening 21. Interviewing Skills 22. Modern Forms of Communication 23. International Communication 24. International Communication Adopting to Global Business. 

Book Details
  • Author/Authors : Sanjay Gupta
  • Class : B.B.A. Ist Year (VKS University, Ara), B.Com. II (MGKV University, Varanasi)
  • Page No. : 328
  • Year : 2024
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