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Business Management And Communication B. Com. 1st Year

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According to New Syllabus of Bihar Universities for B. Com and M. Com Classes and also very helpful for the students preparing for various competitive and professional examinations.

Book Code : 9734

ISBN : 978-97-5167-604-1

Language : English

Edition : Latest

Availability : In Stock

Authors : R. C. Agarwal, Sanjay Gupta

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Book Content

1. Management : Concept, Objectives and Importance, 2. Management : Nature and Levels, 3. Development of Management Thought : Taylor, Fayol and System Approach, 4. Management Process : Planning, 5. Types of Plans and Corporate Planning, 6. Nature and Process of Organisation, 7. Organisation Structure and Forms of Organisation, 8. Motivation, 9. Leading and Leadership, 10. Management Control, 11. Techniques of Control, 12. Business Communication : Concept and Type, 13. Effective Communication, 14. Principles of Effective Communication, 15. Barriers and Breakdowns in Communication, 16. Modern Forms of Communication, 17. Written Business Communication Medium : Letters, 18. Kinds of Business Letters : Request Letters, 19. Good and Bad News Letters, 20. Proposal and Report Writing.

Book Details
  • Author/Authors : R. C. Agarwal, Sanjay Gupta
  • Class : B. Com. Ist Year (L.N. Mithila University)
  • Page No. : 380
  • Year : 2024
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